DEATHTRAP – LAUNCH CAPSULE
Project: Deathtrap 2015 "Transatlanticism" Collection
Category: Creative Direction / Design / Branding
As Deathtrap’s inaugural collection, Spring 2015 is the brand’s origin story — taking it back to the 90’s; with American sports, film and music being at the forefront of transatlantic pop culture.
As a British brand, the American culture at the collection's core may initially seem disjointed, but in today’s interconnected society, it acts as a physical representation of how geographical location is no longer a factor when it comes to personal taste and creative influence.
Creative Direction, Design & Branding: Tom Winslade
Photography: Jordan Green
DEATHTRAP - Spring 2015 Collection
Source – https://vimeo.com/121256033